Rocky's Quality Meats

71 San Pablo Ave, San Rafael, CA 94903, United States
+1 415-479-2131
$$$ Butcher shop , Deli
(117 Reviews)

Rocky's Quality Meats operates as a dedicated butcher shop and deli nestled inside a local market on San Pablo Avenue in San Rafael. For those who appreciate sourcing their proteins with care, this spot stands out by offering a range of fresh, locally sourced meats including free-range chicken, beef, and seafood. Its setup inside a market means it carries the energy of a bustling neighborhood hub while maintaining an approachable, craft-focused feel at the counter.

Visitors often come here looking for more than just pre-packaged cuts—they can request custom butchering tailored to their cooking plans, which appeals to home cooks and grill masters who want precise cuts or specialty items. The staff at Rocky's have a reputation for being approachable and knowledgeable, often going the extra mile to accommodate specific preferences, which creates a more personalized shopping experience than typical grocery meat sections.

The deli side offers ready-to-enjoy elements like sandwiches made with the same quality meats, making it an easy stop for locals grabbing a quick but satisfying lunch. Early weekdays through Saturday tend to be the best times to visit when freshness peaks and the team is fully staffed to assist with custom orders.

This shop fits well into San Rafael’s food landscape, especially for those who prioritize quality and care in their ingredients. Rocky’s Quality Meats serves both neighborhood residents who enjoy cooking from scratch and casual buyers in need of convenient, flavorful options. The friendly, no-frills atmosphere at the butcher counter encourages questions and fosters repeat visits, making it a practical choice for anyone who takes their meat seriously.

Accessibility
Has wheelchair-accessible car park
Has wheelchair-accessible entrance

Openings Hours

Checking

Monday

09:00 AM - 07:00 PM

Tuesday

09:00 AM - 07:00 PM

Wednesday

09:00 AM - 07:00 PM

Thursday

09:00 AM - 07:00 PM

Friday

09:00 AM - 07:00 PM

Saturday

09:00 AM - 06:00 PM

Sunday

Closed

117 Reviews
Kevin Tweed

10 Dec 2025

Found this place a little while ago and have been really pleased with the quality of meets. Also they will do any kind of custom cut you want

Rich Kroon

08 Dec 2025

One of the best places to get great cuts of meat. They have the best customer service and go out of their way for you.

Peggy Garner

31 Oct 2025

I find the butcher counter to have the friendliest and most accommodating staff! Meats can be cut to order. Fresh, top quality meat and fish. my go to butcher shop.

Chet Davis

06 Oct 2025

A hidden gem tucked inside a local market, Rocky's Quality Meats offers a fresh butcher shop as well as delicious sandwiches. It's inside the market but it's own business (as I understand, partners with the SV Market). It's open Monday-Saturday and they offer top quality meats - from seafood, locally sourced free range chicken, beef and more. I love their homemade Chicken Apple Sausage while my wife prefers their spicy Italian Sausage. We have also enjoyed their sandwiches (beware around 12noon there is a line from folks working at the Marin Civic Center). Our favorite is their Reuben sandwich - with pastrami, sauerkraut, Swiss cheese, and Thousand island dressing then heated in a Panini press. And most every Friday Dante and team are out front smoking and barbecuing. Folks in the community know to come by for Chicken, Ribs, and Tri-tip. Friendly service, reasonable prices and high quality food can be found at Rocky's Quality Meats.

Simon Cheung

05 Oct 2025

Rocky's Quality Meats is the best! Dante, Roy and the rest of the team run a fantastic business. They make the best breakfast pork sausage around, which I now buy on a weekly basis. An excellent local business of which I'm proud to be a regular customer. Love this place!

Michael Bradford

23 Sep 2025

This place os truly special. The people who work there are amazing. The place has been family run for 3 generations I think and the pride they have for what they do is palpable. Sandwhiches are top tier and the cuts of meat is my go to for cooking. The outside skirt steak is hands down the best I have ever had. I picked up a few pounds to cook for my brother in law who is from the unofficial meat capital of the world (Uruguaya). He even said that cut was one of the best hes ever had. Keep it up guys and thanks for being a part of the community.

Brendan Crotty

15 Sep 2025

Marin's Best Sandwiches - a staple of their San Rafael community - Rocky's is an institution. Family owned and operated, this establishment is the bedrock to the foundation that makes up Bay Area small businesses. With delicious quality meats that come fresh as possible from the surrounding area, you will not find a better Butchery, nor a better class of character, professionalism and integrity in their craft than the people at Rocky's Quality Meats in San Rafael.

Join the Rocky's Quality Meats Newsletter

Get the latest updates on seasonal pastries, special events, and local highlights directly in your inbox.